The vast fraternity of design teachers and people connected with creative industries i.e. instructors at performing art academies(theatres, dance schools etc.) apart from the staff employed with media,journalism and other communications based sectors like printing, publishing,graphics, advertising, social communications sector etc. who want to upgrade knowledge in tune with changing market demands and trends worldwide, will form our primary target group and for whom online specialised materials will be developed and delivered on a ‘Train the trainers’ basis.
A combination of online materials will be offered to them through this dedicated portal/website.
These trainers in turn will train others and create skilled manpower especially amongst youth, as required by the vast creative and cultural industries (CCI) out there. On selective basis, youth with creative aptitude could be groomed through further advanced materials to become design and communication experts to serve the vast cultural industry as service providers.